Drivers can now have the booming voice of Brian Blessed as their personal map reader.
After a Facebook campaign attracted 25,000 supporters, the king-sized Yorkshireman agreed to record driving instructions in his distinctive tones for sat nav maker TomTom.
Motorist Richard Gardner from Manchester launched a Facebook group to make driving more ‘shouty’, called “Campaign to get Brian Blessed to do a voice over for my sat nav”.
After more than 25,000 people signed up, TomTom and the actor agreed to record the voice in what is thought to be a first for creating a product through social media.
But if Brian Blessed doesn’t do it for you, who would you like to hear on your sat nav? Post your thoughts up on the blog or send your ideas to firstname.lastname@example.org.